"Unlocking Infinite Possibilities on a Single Page."
"I am ensnared in the depths of..."
Establishing the Performance Marketing Team tasked with overseeing various digital platforms including Google, Meta, TikTok, Criteo, RTB House, Appnext, among others.
Making strategic decisions guided by specific Key Performance Indicators (KPIs) tailored to each brand, encompassing optimizations, media mix, and annual budget planning.
Streamlining all technical integrations to enable top-notch measurement capabilities and guaranteeing optimal campaign performance. This includes setting up MMP events, partner configurations, GA4 linking, product feeds, and more.